Courtesy/News Source: hoteliermagazine.com

NEW YORK — W Hotels Worldwide has appointed Leah Chisholm (a.k.a. LP Giobbi) as Music director, North America under the brand’s Global Music Collective.

In her new role, Chisholm will guide the sound behind each W hotel in North America, in coordination with on-site music curators, to craft in-hotel playlists, live performances from rising local talent and W Sound Suite (W recording studios) sessions.

Chisholm — who performs as LP Giobbi — is a producer, DJ, piano player, music director and self-proclaimed “synth warrior goddess” based in Los Angeles. Chisholm began her journey in music as a pianist in Oregon, eventually graduating from UC Berkeley with a degree in jazz-piano performance. She founded a burgeoning record label and touring party (Animal Talk Collective), heads a non-profit organization to address the lack of representation and equity for women in electronic music (FEMMEHOUSE) and runs her namesake apparel business (GIOBBI).

“The role of Music director is an essential position, responsible for shaping how our guests experience music every day in W hotels around the world — from curated playlists establishing the mood 24/7 to Living Room Live performances setting the W stage,” says Anthony Ingham, global brand leader, W Hotels Worldwide. “Leah is someone very special and talented, who empowers women in the music industry and makes waves wherever she goes. We know her ear for talent will continue to make W hotels the place to discover new and next talent.”

First introduced in 2015, the Global Music Collective is comprised of four music industry experts representing North America, Europe/Africa/Middle East, Asia Pacific, and Latin America. The North America Music director position was previously held by Paul Blair (DJ White Shadow) since 2015.