Atari's hotels could use Pac-Man, Space Invaders and more to theme your vacation
The hotels will have "immersive" gaming experiences including AR and VR.
- Jan 28, 2020
Courtesy: Corinne Reichert | News Source: cnet.com
Atari Hotels are coming to San Francisco, Seattle, Las Vegas, San Jose, Phoenix, Chicago, Austin and Denver.
Atari is making a comeback, but this time by pushing into the hotels space. The arcade game company announced Monday it'll be opening eight video game-themed hotels across the US. The first will be in Phoenix and will break ground in spring 2020.
Atari, whose cult games included Pac-Man, Pong, Space Invaders, Asteroids and Q*bert, says the hotels will be "a unique lodging experience combining the iconic brand with a one-of-a-kind video game-themed destination." They'll also be located in two locations in California -- San Francisco and San Jose -- as well as in Austin, Texas; Chicago; Denver; Las Vegas and Seattle.
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The Atari Hotels will have "fully immersive experiences," including augmented reality (AR) and virtual reality (VR). Some will also come with esports venues. The hotels will have a "nostalgic and retro meets modern look and feel," according to Napoleon Smith III, whose agency GSD Group acquired the rights to build the themed hotels.
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